I thought this little introduction might be valuable when it comes to your own label. Over that period of time as a label, my label has had over 100 releases with cumulative streams globally surpassing 200 Million. On the label side, I’ve been a client of AWAL for over 7 years. Ryan Tedder, The Lumineers, Grimes, Kelly Clarkson, etc. We’ve likely never met but for some quick personal context, I’ve been immersed with Kobalt for nearly 15 years, both as an executive and as a client! In 2006, I was hired as a creative executive at Kobalt and ultimately became Executive VP of Creative, where over 10 years I signed some of my favorite artists and writers at Kobalt Music Publishing i.e. Benjamin currently owns and runs his publishing company, Brill Building, as well as label and music blog, We Are: The Guard. Benjamin is a music executive who’s worked over 25 years in the music business holding creative positions for BMG, EMI and Kobalt Music Publishing (Exec, VP Creative for 10 years). Today, we’re featuring a guest post from Benjamin Groff.
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